Cincinnati, OH 6 June 2014- Vertx® Apparel is proud to introduce the newest member of the Vertx Pro Staff team, UFC Lightweight fighter and contender on The Ultimate Fighter Live, Daron Cruickshank.
“Daron is a natural fit for Vertx®. Not only is he a strong competitor in the ring, he is an avid shooter with many hours spent at the range. We are looking forward to supporting Daron as he grows professionally in his MMA career and in competition shooting.” Ginger Rohlfs, Director of Marketing for Vertx® stated.
Making his MMA debut in 2008, the Michigan native, Cruickshank, defeated Tom Grisham via KO at XCC 11: Duel in Downriver 2, proving he was a top contender in the MMA arena. Following the KO against Grisham, Cruickshank continued his KO streak against Ricky Steffner, which led him to an opportunity on The Ultimate Fighter Live. The black belt, who goes by The Detroit Superstar in the Octagon, is well known for his quick strikes and excellent wrestling and kickboxing abilities against competitors.
“I wear Vertx® because of their fit,” Cruickshank commented, “I’m able to move around freely to hit my target, whether it’s while shooting or landing a solid side kick. Not to mention, they look good.”
Although having acquired numerous KOs since his debut a few years ago, Cruickshank also has a passion for the shooting industry. Cruickshank, a firearms enthusiast, has recently begun shooting competitively in 3 Gun competitions which involve rifles, shotguns and pistols. He competed in the Michigan Multi Gun Competition, where he came in 13 out of 83 shooters. In his spare time when not fighting, training, running his own gym - Michigan Top Team- and shooting, he likes to hunt zombies.
Cruickshank’s next bout is scheduled for July 26th vs. Jorge Masvidal which will be aired on Fox 12.
Performance is not by accident. Born out of necessity, Vertx was established after a top federal agency approached a group of award-winning designers with one simple request – to develop a line of apparel bearing full tactical features and a low-profile appearance for covert application.
After intensive pattern revisions, numerous fabric samples and countless hours of wear-testing in the field, Vertx hit the shelves in 2009 and never looked back.