Friday, April 25, 2014

Benchmade Introduces New Custom Knife Builder

There are numerous possibilities available when customizing a popular knife model. Inevitably when ever a manufacturer releases a limited edition or new variation on a well established knife, someone is bound to chime in as to how they would change one feature to meet their personal preferences. Benchmade has now decided to take the guess work out of their hands and allow you to design your own knife choosing a variety of features to customize the perfect model for yourself including two of their best sellers along with the mini variants.

April 25th, 2014 (Oregon City, Oregon) Benchmade Knife Company, manufacturer of premium sports cutlery, introduces the new Benchmade Custom Knife Maker.

Expanding the already established and popular "Custom Griptilian", Benchmade has added the Barrage and Mini-Barrage into the lineup of customizable knives.  Featuring a new interface, customers will have an on-screen preview of their knife as they go through the process of selecting the blade, handle colors and positioning of custom laser markings.

Benchmade Custom Knife Maker

"The new Custom Knife Builder is an industry leading tool." says Dave Stainsby, Senior Digital Sales & Marketing Manager.  "No other knife manufacturer offers the level of customization and lasermark personalization that Benchmade now does with this new tool."

New features of the Benchmade Custom Knife Maker:
-          Addition of the Benchmade Barrage & Mini-Barrage in Custom Knife Maker.
-          New Custom Knife Maker interface with expanded options 
-          New laser marking options with on-screen previews.
-          14 different handle and back-spacer colors available.
-          Email notifications of progress of your knife build with videos explaining the knife building process.
-          Over 1 million different combinations (not including custom laser marks).
-     Share custom knife creations via Facebook or Twitter.

Experience the Benchmade Custom Knife Maker at or stop by the Benchmade booth (#6649) at the 143rd Annual NRA Meetings & Exhibits in Indianapolis, IN going on April 25th - 27th

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